Best Instagram Fragrance Influencers and Perfume Content Creators (2025)

Published: March 26, 2025

Curated selection of fragrance influencers showcasing diverse expertise in perfume reviews, launches, and lifestyle content. Notable for their global reach, including influencers from New York, London, and Paris. To explore more influencers, visit our platform.

Nano(1K-10K)

Shares fragrance reviews and perfume layering tips with a niche audience.
1

Content Focus

Fragrance reviews | Perfume recommendations | Fragrance layering

✨Your Fragrance-Obsessed Internet Friend 🚨 Back Up Account 📧 Business Only: oliviaolfactory@gmail.com

1.6K
followers
14
posts
Offers niche perfume training and lifestyle insights with a focus on beautiful moments.
2

Content Focus

Perfume Reviews | Niche Perfume Training | Lifestyle

👩🏻‍🏫 Head of Niche Perfume Training 🎙️Perfume Reviews 🪭 Lifestyle & Capturing Beautiful Moments 📍 CPH | Sweden | BKK 🇸🇪🇩🇰🇹🇭

4.1K
followers
160
posts
Provides expert insights into perfume creation and fragrance reviews.
3

Content Focus

Fragrance reviews | Perfume creation | Perfumer insights

👨🏻‍💻👃🏼Perfumer @firmenichfine @dsmfirmenich 📍New York City

3.0K
followers
307
posts
Creates artisan perfumes and conducts olfactive art workshops.
4

Content Focus

Artisan Perfumes | Olfactive Art | Smelling Workshops

Artisan Perfumes, Olfactive Art and Smelling Workshops 🎖️2 X finalist Fragrance Foundation Award 🎖️Art & Olfaction Awards Honourable Mention 🇱🇧🇬🇧

2.7K
followers
219
posts
Reviews fragrances and beauty products with a focus on lifestyle content.
5

Content Focus

fragrance reviews | beauty products | lifestyle

#digitalcreator #reviewer #clothes #makeup #beauty #food #tattoo & more. #happiness #flowers #influencer #lifeiswhatumakeit #needfollowers #momofboys

2.3K
followers
148
posts
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Shares personal insights and fragrance expertise as a perfume studio founder.
6

Content Focus

Fragrance | Perfume | Personal Insights

Founder and Creative Director of the Parisian perfume studio @bdkparfumsparis

8.4K
followers
86
posts
Creates engaging girly aesthetic content with a focus on beauty and fragrance.
7

Content Focus

girly aesthetic | UGC creator | beauty and fragrance

🎀 girly aesthetic ✨ UGC creator you’ve been looking for! ✉️ dianadziubaugc@gmail.com 📍 UK UGC Portfolio ⤵️

3.5K
followers
215
posts
Curates aesthetic fragrance reviews and collections for perfume enthusiasts.
8

Content Focus

Fragrance reviews | Perfume collection | Aesthetic lifestyle

Aesthete | Perfume collectioner | Etc. For collab👉 DM

2.1K
followers
291
posts
Explores indie perfumery with creative fragrance reviews and artistic flair.
9

Content Focus

Fragrance reviews | Perfume creation | Indie perfumery

Self-taught NYC perfumer/artist. Creative obsessive. Underground fragrance.

2.8K
followers
434
posts
Promotes paradise-inspired fragrances with a focus on personal branding.
10

Content Focus

Fragrance promotion | Personal branding

Discover the scents of paradise ☀️ #bytheca - BPOM certified

1.7K
followers
101
posts

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Micro(10K-100K)

Shares unique fragrance reviews with a clean girl aesthetic to a niche audience.
1

Content Focus

Fragrance reviews | Perfume recommendations | Clean girl aesthetic

🥐🥖the carby perfumes girl Fragrance Reviewer 🧸 Comfort Creator UGC 💌 kristinfragrances@gmail.com 📍based in the States

10.5K
followers
543
posts
Engages perfume enthusiasts with dynamic reels and personal fragrance stories.
2

Content Focus

Fragrance reviews | Perfume recommendations | Personal fragrance experiences

Sharing my love for perfume! Mostly reels 📹🎥 More fun on TikTok: scentedmind (30K+) PR/collabs: scentedmind@outlook.com

12.0K
followers
289
posts
Offers fragrance reviews and suggestions with a vibrant, interactive community.
3

Content Focus

Fragrance Reviews | Perfume Recommendations | Fragrance Tips

🌺All Things Fragrance✨ 🌺There is a 𝓅ℯ𝓇𝒻𝓊𝓂ℯ for Everyone✨ 🌺Fragrance Reviews + Suggestions✨ 📍🇬🇧 PR/Collab Friendly DM or Email✨

14.4K
followers
510
posts
Creates engaging fragrance reels and recommendations for a broad audience.
4

Content Focus

Fragrance reviews | Perfume recommendations | Fragrance reels

🔸 Fragrance Reels for Men & Women ✨ 120k on TikTok ✨ 263k on YouTube ⬇️ YouTube Channel

33.7K
followers
112
posts
Engages 54K+ with fragrance and lifestyle insights, sharing top vanilla perfume favorites.
5

Content Focus

Fragrance | Lifestyle

Fragrance & Lifestyle 🎥200,000+ besties on YouTube 💌Lucybensonmanagement@gmail.com

54.8K
followers
83
posts
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Creative fragrance and fashion content, blending humor with lifestyle storytelling.
6

Content Focus

Fragrance | Fashion | Lifestyle

Fragrance, Fashion, Lifestyle Creative director @maenolia_ & @saffronblings 📧: maryadindu13@gmail.com

30.1K
followers
269
posts
Offers fun fragrance reviews and shopping tips, engaging 21K+ followers.
7

Content Focus

fragrance reviews | perfume recommendations | shopping tips

fragrance + fun 💫 | let’s go shopping | chi tt: zachdeparfum (86k+) 📧 zachdeparfumpr@gmail.com

21.1K
followers
359
posts
Empowers women through fragrance artistry and entrepreneurial ventures.
8

Content Focus

Fragrance | Perfume | Female Empowerment

ENTREPRENEUR FRAGRANCE ARTIST Founder @theheracircle / founder @the_hera_agency 💌business inquiries melli@hellopeople.eu

12.3K
followers
1.4K
posts
Offers niche perfume reviews and recommendations to a dedicated fragrance community.
9

Content Focus

Fragrance reviews | Perfume recommendations | Niche perfumes

🔻ShopMy and perfume SALE!🔻

46.3K
followers
191
posts
Perfume enthusiast showcasing collections and beauty tips to engaged followers.
10

Content Focus

Fragrance reviews | Perfume collections | Beauty

Perfume enthusiast 🇧🇪 Rose lover 🌹 +28K on TikTok 𝙒𝙝𝙮 𝙗𝙚 𝙙𝙚𝙥𝙧𝙚𝙨𝙨𝙚𝙙 𝙬𝙝𝙚𝙣 𝙮𝙤𝙪 𝙘𝙖𝙣 𝙗𝙪𝙮 ✨𝙥𝙚𝙧𝙛𝙪𝙢𝙚✨?

41.5K
followers
331
posts

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Macro(100K-1M)

Blends lifestyle, beauty, and fragrance tips for a large, engaged audience.
1

Content Focus

lifestyle | beauty | fragrance

nyc + dxb Business: regina.harris@thedigitalbrandarchitects.com new video ↓

551.6K
followers
263
posts
Models lifestyle and fragrance content with high engagement and brand partnerships.
2

Content Focus

fragrance | lifestyle | modeling

teamapril@wilhelmina.com LA @wilhelminamodels

395.5K
followers
431
posts
Showcases luxury perfumes and personal vlogs with entrepreneurial insights.
3

Content Focus

Fragrance | Luxury Perfumes | Personal Vlogs

Founder & CEO at Adilqadri Luxury Perfume Brand 🚀Funded on Shark Tank India S3

735.5K
followers
406
posts
Blends beauty, fashion, and fragrance content for a large, diverse audience.
4

Content Focus

beauty | fashion | fragrance

virtual beauty & fashion homegirl ✨ 📍dc - nyc @therealdba 💌 contactkailakake@gmail.com

162.7K
followers
238
posts
Inspires confidence through fashion and beauty, sharing high-end fragrance habits.
5

Content Focus

Fashion | Beauty | Fragrance

📍 dmv | nyc Fashion | beauty | confidence 📧 contact@ohheyykay.com

158.7K
followers
842
posts
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Authentic beauty and fragrance insights from a former Sephora advisor, no sponsored content.
6

Content Focus

Fragrance | Beauty | Personal Experiences

Teacher/ex sephora beauty advisor. 💖 #أرورة_في_سيفورا No fake sponsored posts here. 🚫 #ختم_البنوتة Cairo/ NYC/DXB📍personal @arwa__abbass

219.4K
followers
369
posts
Offers personalized perfume consultations and visual storytelling to a large audience.
7

Content Focus

fragrance | perfume consultations | visual storytelling

visual storyteller, perfume lover, music, makeup & fashion ▫️DM me for a perfume consultation Lana@content-creators.social

112.9K
followers
1.3K
posts
Combines fragrance reviews with lifestyle content, film, and music insights.
8

Content Focus

Fragrance reviews | Lifestyle | Film and music

I make films 🎞 I write 📝 I sometimes sing🎙 TikTok & YouTube ~ Mossonyi 📺🥀 Studio @thequeenssuite🪞 Music @onyimossmusic 🎶

196.2K
followers
1.4K
posts
Shares beauty and lifestyle content with a focus on fragrance experiences.
9

Content Focus

Fragrance | Beauty | Lifestyle

𝗧𝗵𝗲 𝗙𝗿𝗲𝗻𝗰𝗵 𝘁𝗼𝘂𝗰𝗵 𝗶𝗻 𝗟𝗼𝗻𝗱𝗼𝗻 hello@madieplt.com represented by @cadence_talent & @nongrata.paris

472.6K
followers
279
posts
NYC-based influencer sharing personal fragrance experiences and lifestyle content.
10

Content Focus

Fragrance | Lifestyle | Personal Experiences

NYC

121.7K
followers
2.0K
posts

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Mega(1M+)

Promotes fragrances and shares personal lifestyle content with a vast audience.
1

Content Focus

Fragrance promotion | Personal lifestyle

Proud Shia 🏴 For Business ⬇️ Rajabb03@gmail.com FOR PERFUME ORDER⬇️

1.9M
followers
72
posts
Combines fragrance promotion with personal lifestyle and fashion content.
2

Content Focus

Fragrance promotion | Personal lifestyle | Fashion
6.0M
followers
113
posts
Integrates fashion, lifestyle, and fragrance in engaging content.
3

Content Focus

Fashion | Lifestyle | Fragrance

Inquiries: Mimi.yapor@img.com You can have my clothes: @closetwisdom

7.2M
followers
569
posts
Combines personal branding with fragrance insights for a massive audience.
4

Content Focus

Fragrance | Personal Branding | Lifestyle

Owning @maazsafderstore Youtuber | in future businessman For promotion | @clinchagency

2.1M
followers
468
posts
Integrates music and fragrance in personal branding for a vast global audience.
5

Content Focus

music | fragrance | personal brand

“HIT ME HARD AND SOFT” THE ALBUM OUT NOW

124.0M
followers
976
posts
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Massive following for beauty and fragrance content across multiple platforms.
6

Content Focus

Beauty | Fragrance | Lifestyle

•الحمدلله• •Sweden/Dubai• •YouTube channel👇🏻•

14.3M
followers
700
posts
Massive audience captivated by lifestyle and fashion, featuring exclusive fragrance content.
7

Content Focus

Fragrance | Lifestyle | Fashion
13.4M
followers
103
posts
Creative director sharing lifestyle and beauty insights with a massive audience.
8

Content Focus

fragrance | lifestyle | beauty

founder + creative director @cyklarofficial SHRINKING on @appletv

2.1M
followers
984
posts
Promotes personal branding and fragrance products with a massive global following.
9

Content Focus

Fragrance products | Lifestyle | Personal branding

I played piano with Elton John! Founder @homecourt

15.1M
followers
511
posts
Global icon promoting personal fragrance line alongside sports and lifestyle content.
10

Content Focus

Fragrance promotion | Personal lifestyle | Sports

SIUUUbscribe to my Youtube Channel!

651.3M
followers
3.9K
posts

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